Prior - A travelers’ club for the modern era

A travelers’ club for the modern era

The Club
PRIOR members have access to a library of global experiences, club journeys and events that celebrate regional diversity.
Bespoke
Travel
Personalized itineraries by our team of experts, seamless arrangements and 24/7 support while you travel.
Knowledge
Travel with a point of view and storytelling that celebrates the rare, the real and the wonderful.

A world of wonder awaits…

Events and Journeys

Once-in-a-lifetime PRIOR journeys and events

Club JourneySpain

FERIA DE ABRIL

Gain exclusive access to Spain’s most joyful and colorful fiesta, the Feria de Abril in Seville, in PRIOR’s candy-striped caseta among stylish sevillanos.

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Nomadic ClubhouseItaly

MODENA WITH MASSIMO BOTTURA

A weekend celebration of the cuisine and culture of Italy’s Emilia-Romagna region hosted by Osteria Francescana chef Massimo Bottura and partner Lara Gilmore.

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Club Journey

CHILEAN ECLIPSE

Venture to PRIOR’s purpose-built camp in Chile’s volcano-strewn Araucanía lakes region to observe a total solar eclipse.

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Featured Destinations

Club members enjoy unlimited access to one-off itinerary design anywhere in the world. Be inspired by our library of selected destinations.

Spain

Much more than a museum of tired clichés or dated folk festivals, Spain binds modernity and tradition with a strutting confidence.

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Sub-Saharan Africa

A vast region of astonishing diversity, Sub-Sarahan Africa spans the savannahs of the Serengeti, to the deltas and jungles of Botswana, to the cosmopolitan cities of South Africa.

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Mexico

A land renowned for its love of color and frequent fiestas, Mexico is a thrilling tapestry of Mesoamerican cultures, Spanish traditions and contemporary flair.

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Knowledge

Intel and inspiration from writers, photographers, and our most trusted travelers.

Checking-in, Checking-out

Corral del Rey

Hidden in the labyrinthine streets of Seville’s barrio Alfalfa, Corral del Rey is a faithfully restored 17th-century casa palacio with the charm and cool of a European social club.

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Flights of Fancy

Swimming Down Under

From the gorges of its tropical north to the ocean baths of its coastal cities, Australia is home to a phenomenal diversity of places to swim. Meet the Australian couple who took a gap year from work in search of the best.

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The Trust

Henrietta Lovell

The intrepid and endlessly enthusiastic Henrietta Lovell travels the globe in search of its finest teas. She chats with Adrian Potts about getting lost in the Bolivian Andes, dining in the Nepali Himalayas, and the “terroir” of great tea.

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The Club

BespokeTravel

Knowledge

Spain

Sub-Saharan Africa

Mexico

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Bespoke
Travel